DEEPLY INTIMATE SIX-SONG PROJECT DOCUMENTSCOMING OF AGE IN A DESENSITIZED WORLD
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Today marks the long-awaited arrival of generation numb — the powerhouse debut EP from 19-year-old singer/songwriter Kate Peytavin. Released via Capitol Records/S10 Records, the intimate but exhilarating project shares her story of coming of age in a desensitized world. Go HERE to stream/download generation numb now.
Built on a frenetic yet gorgeously detailed sound inspired by ’90s alt-rock, generation numb offers up six intensely personal songs centered on Peytavin’s magnetic vocals and fearlessly confessional lyrics. As the Louisiana native explained in a recent interview with The Honey POP, the EP’s title refers to the disorienting and often soul-crushing experience of growing up in a social-media-crazed age. “I’ve gotten used to processing so much media that it’s gotten hard to process my own real thoughts and feelings, and I think a lot of Gen Z can relate to that,” Peytavinrevealed.
Despite the implications of its title, generation numb embodies an incredible depth of feeling and showcases the extraordinary nuance of her songwriting. Made with first-rate producers/co-writers like Jeremy Hatcher (Harry Styles, Shawn Mendes), Paris Carney (Jonas Brothers, Maggie Lindemann), Mark Nilan Jr. (Lady Gaga, Tate McRae), and Mozella (Miley Cyrus, Rihanna), the result is a truly one-of-a-kind and endlessly mesmerizing vessel for Peytavin’s raw self-expression.
With its aesthetic informed by her love of ’90s-era coming-of-age classics like Girl, Interrupted (the 1999 film starring Winona Ryder and Angelina Jolie), generation numb takes its title from its exquisitely moody closing track “i don’t feel anything” — a May single that earned the admiration of superstar John Mayer, who featured the song on his SiriusXM radio show “Life with John Mayer” and declared that “she’s a cool artist and it is my pleasure to spread the gospel of Kate Peytavin.”
Also featuring her previously released single “HELP!” (a strangely thrilling outburst fueled by bouncy basslines and larger-than-life gang vocals), generation numbopens on the lush acoustic guitars and dreamlike textures of “hang a mirror on yourself” (an up-close glimpse at becoming entangled with someone who’s hopelessly self-involved). Elsewhere on the EP, Peytavin channels her angsty intensity and poetic sensitivity into tracks like “all i do” (a fuzzed-out and fast-paced heartbreak anthem), “happy when i’m sad” (a hypnotic and harmony-laced piece of unflinching self-reflection), and “under it” (a groove-heavy portrait of all-consuming obsession).
While gearing up for the release of generation numb, Peytavin has recently begun making her name as a can’t-miss live performer. To that end, she made her live debut this summer with a show at Ludlow House (Soho House’s second Manhattan outpost), delivering an all-acoustic set accompanied by guitarist Ricky Gourmet (a musician known for his longtime collaboration with FINNEAS). In addition, she’s also taken the stage at Los Angeles venues Hotel Ziggy (where she performed a stripped-back set of original songs and a few surprise covers) and The Echo (where she supported Haley Joelle).
Tracklist for generation numb by Kate Peytavin
1. hang a mirror on yourself
2. all i do
3. happy when i’m sad
4. HELP!
5. under it
6. i don’t feel anything
ABOUT KATE PEYTAVIN
Kate Peytavin is ready to push herself. The 19-year-old Louisiana-born pop singer earned more than 2.4M streams on Spotify with her 2022 debut single, “ever fallen?,” which elongated a power-pop anthem into a hypnotic, slow-moving ballad about loss and regret. Since signing to S10 Records/Capitol Records, Peytavin has racked up more than 1M followers on TikTok and a co-sign from pop’s reigning queen, Olivia Rodrigo, while releasing a handful of songs that have become increasingly more adventurous. Peytavin’s new pulse-quickening sound matches the intent of her upcoming project, which finds her chasing relationships and seeking experiences to jolt her out of a sense of enduring numbness. Music has been a way for Peytavin to process her feelings since she was small. At age 11, she joined a band on the street in Baton Rouge to sing “7 Years” by Lukas Graham, a song about the joy and heartache of growing up, as a Father’s Day surprise for her dad. The video was the first of her many viral moments. Since then, she has worked with some of modern pop’s most creative songwriters, including Casey Smith (Jonas Brothers, Olivia Rodrigo) and Rami Yacoub (Beyoncé, Charli XCX, Selena Gomez). An inextinguishable joie de vivre and boldness inform Peytavin’s quirky social media presence and her experimental musical style. “I’m all about living life to the fullest and doing what I want to do,” she says. “That’s been a big motivation for me, knowing that I only get life one time.”
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